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Archive for July, 2009

Quote: Bill Bernbach on getting your message heard

Posted in Shared on July 29th, 2009 by herkulano – 1 Comment

The truth isn’t the truth until people believe you, and they can’t believe you if they don’t know what you’re saying, and they can’t know what you’re saying if they don’t listen to you, and they won’t listen to you if you’re not interesting, and you won’t be interesting unless you say things imaginatively, originally, freshly. - Bernbach’s paradigm

Inspiring 88 Year Old Mayor

Posted in Shared on July 29th, 2009 by herkulano – Be the first to comment

Out and about in the city of Mississauga with mayor Hazel McCallion who is now 88 years old and has been Mississauga’s mayor for 31 years (!!). The way she lives her life is very inspiring to me. Just doing what she loves to do and not even considering a retirement.

Lisbon’s Experimenta Design: it’s about time

Posted in Shared on July 28th, 2009 by herkulano – Be the first to comment

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ExperimentaDesign (EXD) is an international Biennale, taking place in Lisbon, Portugal, dedicated to design, architecture and creativity.

The theme of the 5th edition of EXD launches an in-depth analysis on the subject of time. Focusing primarily on the flows and mechanisms of acceleration and fragmentation, it then surveys its impacts across contemporary society, which manifest themselves at all levels: the development of objects and devices that heighten the capacities of the human being, the growing mobility of both individuals and information, the redesign of the space where collective life unfolds, changes in communication processes and the appearance of new structures and languages, or in other words, innovation.

Speakers include Paola Antonelli, Alice Rawsthorn, Ben Fry, Stefano Boeri and many more.

>> Download the press kit

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TapIt: a water bottle refilling network

Posted in Shared on July 28th, 2009 by herkulano – Be the first to comment

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TapIt has partnered with hundreds of cafes in New York City to help on-the-go urbanites find places to refill their water bottle for free. These spots can be located visually (all partners display a TapIt sticker on their window), online, or with their handy iPhone app. And, if you're a cafe in the New York City area and want to help with this intiative, become a partner today!

The TapIt website, designed by Tom Klinkowstein and Christie Shin of Media A, won a Communicator Award of Excellence in the Green Eco-Friendly category.

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MASP Museum Art School: Get the whole picture

Posted in Shared on July 27th, 2009 by herkulano – Be the first to comment

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Advertising Agency: DDB, Brasil
Creative Directors: Sergio Valente, Rodolfo Sampaio, Julio Andery, Renata Florio, Rodrigo Almeida
Copywriters: Cristiano Cera, Renata Florio
Art Directors: Cicero Souza, Gilberto Barros, Thiago Arrighi
Photographer: Sergio Prado
Producers: Edson Harada, Nereu Marinho
Art Buyers: Clariana da Costa, Carmen Castillo, Carolina Galastri
Account Supervisors: Andre Silveira, Carolina Porto
Advertiser’s Supervisor: Paulo Donizete
Released: May 2009

Life'size Gundam in Tokio

Posted in Shared on July 25th, 2009 by herkulano – Be the first to comment





A life-size Gundam replica temporarily situated in Shiokaze park in Tokyo. It lights up, emits sounds from the Gundam shows and shoots steam out of various parts of its body and the head moves.

SOUR '日々㠮音色

Posted in Shared on July 24th, 2009 by herkulano – Be the first to comment



This music video was shot for Sour's 'Hibi no Neiro' (Tone of everyday) from their first mini album 'Water Flavor EP'. The cast were selected from the actual Sour fan base, from many countries around the world. Each person and scene was filmed purely via webcam.

Director: Masashi Kawamura + Hal Kirkland + Magico Nakamura + Masayoshi Nakamura

official site: SOUR

More Dilbert on User Experience

Posted in Shared on July 24th, 2009 by herkulano – Be the first to comment

It’s nice to see that Dilbert’s been taking on a UX focus lately…

Step 1: Realisation
Dilbert on UX 1

Step 2: Confirmation
Dilbert on UX 2

Step 3: Response
Dilbert on UX 3